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Care",{"min_days":245,"max_days":246,"eta_min_iso":247,"eta_max_iso":248,"ships_within_hours":249,"carrier_label":250,"ships_on_iso":251},12,14,"2026-07-07","2026-07-09",24,"Standard International","2026-06-25",[253],{"id":254,"icon":22,"title":55,"body":255,"sort_order":256},10735,"face serum",0,[],[259],{"label":260,"value":261},"Safety Information","For External Use Only",[],{"average":264,"count":265,"histogram":266,"marketplace":272},4,556,{"1":267,"2":268,"3":269,"4":270,"5":271},0.09,0.04,0.14,0.2,0.53,"amazon",8,"Customers find the vitamin C serum effective, with one noting it reduces pigmentation and dark spots in 14 days. The product receives positive feedback for its lightweight texture, non-greasy feel, quick absorption, and non-sticky formula. Customers disagree on whether it causes skin irritation. While some consider it good value for money, others feel it's not worth the price.",[276,291,305,319,332,344,357,371],{"label":277,"summary":278,"sentiment":279,"mentions":280,"mentions_percentage":281,"snippets":282},"Effectiveness","Customers find the serum effective, reporting wonderful results and keeping their skin healthy. One customer specifically mentions it works well for skin brightening.","positive",61,87,[283,285,287,289],{"text":284},"Nice serum. It even out the skin texture with a glow. It is completely absorbed by the skin. Very light weight. Worth the money.",{"text":286},"Nice product. There is softness in skin after applying it and it's very light and not sticky at all. Good one.",{"text":288},"Good product",{"text":290},"good serum. The applicator is very unique and easy to use. My skin is dry and it’s suitable to my skin....",{"label":292,"summary":293,"sentiment":279,"mentions":294,"mentions_percentage":295,"snippets":296},"Skin Brightening","Customers report that the serum improves their skin's appearance, noting a nice glow and visible shine, while also helping to lighten dark spots.",39,92,[297,299,301,303],{"text":298},"For glowing skin",{"text":300},"...My skin looks noticeably brighter and more even-toned....",{"text":302},"...The skin feels soft after application and there is a glow.",{"text":304},"\"I'm loving this vitamin C serum! Brighter skin, reduced redness, and a natural glow. Non-greasy texture makes it perfect for daily use....",{"label":306,"summary":307,"sentiment":279,"mentions":308,"mentions_percentage":309,"snippets":310},"Lightweight","Customers appreciate that the serum is lightweight.",22,100,[311,313,315,317],{"text":312},"...It makes my skin look fresh, bright, and smooth. It’s lightweight, absorbs well and gives a healthy glow I truly love.",{"text":314},"...c ,3 %niacinamide , calendula and hyaluronic acid,it is very light weight and easily absorbs in the skin and has mild fragrance, after using it for...",{"text":316},"This Plum Vitamin C Serum is a total game-changer! The lightweight texture sinks in instantly-no sticky residue, just a subtle calendula freshness...",{"text":318},"...The texture is lightweight and absorbs quickly without feeling sticky or greasy. It has a mild, pleasant fragrance that doesn’t linger too long....",{"label":320,"summary":321,"sentiment":279,"mentions":322,"mentions_percentage":323,"snippets":324},"Skin Texture","Customers appreciate the serum's texture, describing it as non-greasy, soft, and smooth, with one customer noting that uneven patches smoothed out.",20,90,[325,326,328,330],{"text":312},{"text":327},"...My skin texture is so much better and my pimple marks are slowly fading. I have already started recommending this to my friends....",{"text":329},"...Brighter skin, reduced redness, and a natural glow. Non-greasy texture makes it perfect for daily use....",{"text":331},"...My skin looks a bit brighter and feels smoother. It doesn’t sting or feel sticky. The scent is mild and not too strong....",{"label":333,"summary":334,"sentiment":279,"mentions":246,"mentions_percentage":309,"snippets":335},"Absorption","Customers appreciate how quickly the serum absorbs into the skin.",[336,338,340,342],{"text":337},"It feels lightweight on the skin, absorbs quickly, and gives a nice natural glow. My skin looks healthier and more even-toned.",{"text":339},"...It feels light on the skin and gets absorbed quickly. My skin looks a bit brighter and feels smoother. It doesn’t sting or feel sticky....",{"text":341},"really good serum With good result so thick and easily absorbed",{"text":343},"...It is very lightweight and non sticky. It absorb quickly, amazing product with no harmful effects. easy to use for all skin type....",{"label":345,"summary":346,"sentiment":279,"mentions":347,"mentions_percentage":348,"snippets":349},"Non-sticky","Customers appreciate that the serum is non-sticky and absorbs quickly into the skin, with one customer noting it doesn't leave a greasy residue.",9,89,[350,352,354,355],{"text":351},"...It's ultra light weight and non-sticky. Loving it!!",{"text":353},"I felt light weight on my face after applying it.....it is non greasy....lightning dark spot.....I always apply plum serum day and night",{"text":318},{"text":356},"...My skin texture is so much better. It is very lightweight and non sticky. It absorb quickly, amazing product with no harmful effects....",{"label":358,"summary":359,"sentiment":360,"mentions":361,"mentions_percentage":280,"snippets":362},"Skin Irritation","Customers have mixed experiences with how the serum affects their skin, with some finding it gentle on sensitive skin and safe to use, while others report no irritation.","mixed",18,[363,365,367,369],{"text":364},"Nyc product. Safe for skin and makes the glow. Freshness enhancing. I recommend it.",{"text":366},"Gave me rashes and not much effect on my skin",{"text":368},"loved the texture and the results no oiliness gives so much of glow best result",{"text":370},"...Reduces dark spots. Gives hydration. Not at all oily.. water like.",{"label":372,"summary":373,"sentiment":360,"mentions":273,"mentions_percentage":374,"snippets":375},"Value For Money","Customers have mixed opinions about the serum's value for money, with some finding it worth the price while others consider it a waste of money.",62,[376,378,380,382],{"text":377},"...acne and it is hydrating the quanity is less than I expected but worth the money",{"text":379},"...It does nothing to the skin. Waste of money.😡",{"text":381},"...days my skin so smooth n liter dark spots 😍 recomended for all 👍👍 value for money",{"text":383},"...Amazing product at a reasonable cost.",[385,386,387,388,389,390,391,392,393,394,395,396],"https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F612ekJv5t7L._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F61n0xGP0QhL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F61j9bll+Y3L._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51eBgUOLmGL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F6190AHovRsL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F71eyfuy-HIL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F71g3nUhbZwL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F71ozOD0-SWL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F61vldsGpZdL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F61ftfhjgBOL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F61xWh-kabSL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F715RlZqPqpL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews",{"faqs":398,"tldr":417,"og_fields":418,"clean_title":422,"seo_meta_data":423,"secondary_description":450,"hero_image_alt":420,"og_image_alt":419,"og_title":18,"og_description":421,"seo_meta_title":18,"seo_meta_description":19,"_meta":451},[399,402,405,408,411,414],{"answer":400,"question":401},"Most buyers say the serum sinks in fast and feels light right after application. Reviews repeatedly mention quick absorption without the coated feel that some face serums can leave behind.","Does it absorb quickly on skin?",{"answer":403,"question":404},"Shoppers usually describe the finish as non-sticky and non-greasy. Many reviews also mention a smooth, soft feel after application instead of an oily or tacky layer.","Will it feel sticky or greasy?",{"answer":406,"question":407},"Many reviewers bought the serum for pigmentation and dark spots, and several report brighter, more even-looking skin with regular use. Customer feedback also mentions fading of pimple marks and uneven patches.","Will it help with dark spots?",{"answer":409,"question":410},"Feedback is mixed. Some buyers say the serum feels gentle and comfortable on sensitive skin, while others mention irritation or rashes, so skin response does seem to vary.","Is it okay for sensitive skin?",{"answer":412,"question":413},"Daily use is how many reviewers seem to work it into their routine. Fast absorption, a lightweight texture, and a non-sticky feel are the reasons shoppers say it is easy to keep using regularly.","Can I use this every day?",{"answer":415,"question":416},"Men and women with all skin types can use the serum. The formula is made for face use and is positioned as a glow-focused option rather than a skin-tone-specific treatment.","Who can use this serum?","Brighten daily with Plum 10% Vitamin C & Calendula serum, a 30 ml face serum with 3% niacinamide, 1% hyaluronic acid, and 1% ceramide complex. Made for all skin types, it targets pigmentation and dark spots while supporting a glowing, lightweight, quick-absorbing finish.",{"og_title":18,"og_image_alt":419,"hero_image_alt":420,"og_description":421},"Plum 10% Vitamin C and Calendula glow serum bottle 30ml","Plum vitamin C glow serum 30ml bottle for face","Plum vitamin C serum is a lightweight glow face serum with calendula, niacinamide, hyaluronic acid, and ceramide complex for dark spots.","Plum 10% Vitamin C & Calendula Barrier Boosting Glow Serum 30ml",{"seo_meta_title":18,"search_keywords":424,"primary_keywords":435,"canonical_keywords":440,"secondary_keywords":441,"seo_meta_description":19},[425,426,427,428,429,430,431,432,433,434],"Plum 10% vitamin c serum 30ml","Plum calendula glow serum","vitamin c serum for dark spots","vitamin c serum for pigmentation","vitamin c niacinamide serum","serum with hyaluronic acid and ceramide","lightweight non sticky face serum","glow serum for all skin types","Plum face serum for glowing skin","dark spots face serum with niacinamide",[436,437,255,438,439],"plum vitamin c serum","vitamin c serum","dark spots serum","glow serum",[436,437,439],[442,443,444,445,446,447,448,449],"10% vitamin c serum","niacinamide serum","hyaluronic acid serum","ceramide serum","calendula serum","pigmentation serum","lightweight face serum","non sticky serum","\u003Ch2>Who is this serum for?\u003C\u002Fh2>\u003Cp>Choose this serum if you want brightening care that feels light on the face. The formula is made for men and women across all skin types, and buyer feedback consistently points to a weightless feel that suits people who dislike heavy or greasy skincare layers.\u003C\u002Fp>\u003Cp>Customers also describe the finish as fresh and smooth rather than coated, which makes the serum easier to keep in a regular routine.\u003C\u002Fp>\u003Ch2>What is in the formula?\u003C\u002Fh2>\u003Cp>The formula combines 10% vitamin C with calendula, 3% niacinamide, 1% hyaluronic acid, and a 1% ceramide complex. That ingredient mix brings together glow-focused care with hydrating and barrier-minded components in one step.\u003C\u002Fp>\u003Cp>For shoppers comparing serums, the appeal is not just the vitamin C percentage but the added niacinamide, hyaluronic acid, and ceramide complex alongside calendula.\u003C\u002Fp>\u003Ch2>When would you use it?\u003C\u002Fh2>\u003Cp>Use this face serum when you want a fast-absorbing layer that fits daily skincare. Reviews repeatedly mention quick absorption, a non-sticky finish, and a smooth feel on skin, so the serum works well for routines where richer textures often get skipped.\u003C\u002Fp>\u003Cp>Some reviewers also mention a mild fragrance, while the overall texture feedback stays centered on how quickly the formula sinks in.\u003C\u002Fp>\u003Ch2>What do buyers say about results?\u003C\u002Fh2>\u003Cp>Expect shoppers to mention glow and a more even-looking complexion first. Customers often say skin looks brighter, softer, and smoother after use, and several reviews call out improvement in dark spots, pigmentation, or post-acne marks with regular application.\u003C\u002Fp>\u003Cp>Customer feedback also includes comments about visible brightening and, in one summary, reduced pigmentation and dark spots in 14 days.\u003C\u002Fp>\u003Ch2>What is good to know before trying it?\u003C\u002Fh2>\u003Cp>Know that skin-sensitivity feedback is mixed. 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If you are living in America but missing Indian snacks…. No need to worry 😉 Order your favorite snacks now at @the.bazaar5 🇮🇳😄  #india #indiansnacks #funny #indianfunny #indianamerican #desiamerican #indianinlosangeles #indiansincalifornia #indian #indianfood #america #losangeles #california","theblondedesi","Shayan A Krishna","https:\u002F\u002Fmedia-dev.bazaar5.com\u002Fmedia\u002Fce\u002Favatar-1-ce40164b.jpg",{"id":505,"embed_url":639,"permalink":639,"thumbnail_url":640,"media_type":641,"caption":642,"author_handle":643,"author_name":644,"author_avatar_url":645,"author_verified":646},"https:\u002F\u002Fwww.instagram.com\u002Fp\u002FCz2fYfIL0-o\u002F","https:\u002F\u002Fmedia-dev.bazaar5.com\u002Fmedia\u002F6a\u002F5-6affa1be.jpg","carousel","loved these nostalgic snacks and treats from @the.bazaar5 🇮🇳🌟🫶🏾  check out their page\u002Fbio to order some for yourself!  (alternative caption: “a snack holding some snacks”)  #unboxing #indiansnacks #desi #collab #sponsored #influencer","shainapatel10","Shaina Patel","https:\u002F\u002Fmedia-dev.bazaar5.com\u002Fmedia\u002F42\u002F5a-42c742a1.jpg",false,{"id":347,"embed_url":648,"permalink":648,"thumbnail_url":649,"media_type":633,"caption":650,"author_handle":651,"author_name":652,"author_avatar_url":653,"author_verified":646},"https:\u002F\u002Fwww.instagram.com\u002Freel\u002FC4X3Ah8o0Fo\u002F","https:\u002F\u002Fmedia-dev.bazaar5.com\u002Fmedia\u002F48\u002F4-488d85bd.jpg","Exciting news, guys! 🎉  Bringing a taste of home to you with Bazaar5.com!   🛍 Use code MINIB5 for a generous 20% off your purchase and dive into the largest curation of Indian goodies! From snacks to personal care, Ayurvedic wonders, and baby essentials, Bazaar5.com has got it all covered!   🌟 Never miss out on your favorites with our year-round availability and enjoy lightning-fast delivery to US, Europe and the UK in just 10 business days!   💨 Shop worry-free with secure payments and absolutely no hidden charges! Plus, score free shipping on orders over 30€   🚚 And here’s the cherry on top - every purchase comes with a personal touch from our small, passionate team in Delhi!   💖 Bringing a taste of home to wherever you are, one Bazaar5 order at a time!   #Bazaar5 #indianfood #shopwithlove #sponsored #ad","itsminikay","Mini","https:\u002F\u002Fmedia-dev.bazaar5.com\u002Fmedia\u002F40\u002F4a-4028cec2.jpg",{"id":273,"embed_url":655,"permalink":655,"thumbnail_url":656,"media_type":633,"caption":657,"author_handle":658,"author_name":659,"author_avatar_url":660,"author_verified":646},"https:\u002F\u002Fwww.instagram.com\u002Freel\u002FC44jfS8t4u4","https:\u002F\u002Fmedia-dev.bazaar5.com\u002Fmedia\u002Fbb\u002F3-bb9edeb8.jpg","Feeling homesick? We got you!🫶🏻 @the.bazaar5 is giving away an Indian snack goodie box to anyone who is a fan of Indian snacks, but is living abroad!  To participate in the giveaway, Follow these steps: 1. Follow @the.bazaar5 and @mykitchensnaps on Instagram. 2. Like and share this post on your story 3. Comment with your favorite Desi snacks 4. Let us know the 3 items from  website you’d most like to receive in the goodie box. The winner will be announced on 27th March 2024, and will be chosen on a raffle basis ! Good luck 💗 #reelsindia #reelsinstagram #trending #trendsindia #trendingreels #internationalstudents #indianstudents #exchange #reelslovers #giveaway #holi #holifestival","mykitchensnapss","Sarah Thapar","https:\u002F\u002Fmedia-dev.bazaar5.com\u002Fmedia\u002F19\u002F3a-19ae93ae.jpg",{"id":241,"embed_url":662,"permalink":662,"thumbnail_url":663,"media_type":633,"caption":664,"author_handle":665,"author_name":666,"author_avatar_url":667,"author_verified":8},"https:\u002F\u002Fwww.instagram.com\u002Freel\u002FC56SBFig3rx\u002F","https:\u002F\u002Fmedia-dev.bazaar5.com\u002Fmedia\u002F18\u002F2-187c11f3.jpg","Are you feeling homesick? Do you miss the food you grew up eating? 👀  You can now get your favorite Desi snacks at your doorstep with the help of @the.bazaar5 🫶 Add treats like namkeen or masala chips to your cart and it will arrive at your doorstep!   #urbanasian #indian #southasian #snacks 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