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International","2026-06-25",[240,244,248,251,255,259,263,267],{"id":241,"icon":22,"title":56,"body":242,"sort_order":243},1394,"Premium Quality: Known for its long, slender grains.",0,{"id":245,"icon":22,"title":56,"body":246,"sort_order":247},1395,"Aromatic Delight: Distinctive fragrance that elevates the dining experience.",1,{"id":249,"icon":22,"title":56,"body":250,"sort_order":224},1396,"Texture Excellence: Non-sticky and fluffy when cooked.",{"id":252,"icon":22,"title":56,"body":253,"sort_order":254},1397,"Flavor Profile: Subtle nutty taste ideal for various dishes.",3,{"id":256,"icon":22,"title":56,"body":257,"sort_order":258},1398,"Versatile Usage: Suitable for everyday meals and special occasions.",4,{"id":260,"icon":22,"title":56,"body":261,"sort_order":262},1399,"Quality Assurance: Stringent measures ensure purity and hygiene.",5,{"id":264,"icon":22,"title":56,"body":265,"sort_order":266},1400,"Freshness Protection: Well-designed packaging preserves aroma.",6,{"id":268,"icon":22,"title":56,"body":269,"sort_order":270},1401,"Culinary Excellence: Preferred by both professional chefs and home cooks.",7,[],[273,276],{"label":274,"value":275},"Ingredients","rice",{"label":277,"value":278},"Legal Disclaimer","Actual product packaging and materials may contain more and different information than what is shown on our app or website. We recommend that you do not rely solely on the information presented here and that you always read labels, warnings, and directions before using or consuming a product.",[280],{"kind":281,"text":282,"images":283},"from_the_brand","The year was 1907 when a humble farmer from Uttar Pradesh laid the foundation stone of what, today, is the biggest rice producer of India. The story of Shri Lal Mahal is the story of how with the right blend of entrepreneurial instincts and honest hard work, a small business house came to rule the world of Basmati and non-Basmati Rice. SHRILALMAHAL Visit the Store SHRILALMAHAL Visit the Store SHRILALMAHAL Visit the Store SHRILALMAHAL Visit the Store SHRILALMAHAL Visit the Store SHRILALMAHAL Visit the Store SHRILALMAHAL Visit the Store",[],{"average":285,"count":286,"histogram":287,"marketplace":292},4.1,3244,{"1":288,"2":289,"3":288,"4":290,"5":291},0.1,0.04,0.17,0.59,"amazon",8,"Customers find this basmati rice to be of good quality, with excellent flavor and aroma, and appreciate its long grain length. However, the product receives mixed feedback about its aroma, with some loving it while others find it lacking. Moreover, opinions on value are divided, with some considering it worth the price while others feel it's overpriced. Additionally, customers report issues with the rice being broken and not aged as claimed.",[296,311,325,338,352,366,380,395],{"label":297,"summary":298,"sentiment":299,"mentions":300,"mentions_percentage":301,"snippets":302},"Quality","Customers are satisfied with the rice's quality, particularly praising its white basmati variety.","positive",276,75,[303,305,307,309],{"text":304},"Good product but should not cost more than 150 to 160 per kg. Very overpriced.",{"text":306},"...It is good quality rice but you can find the the same taste and flavour in locally available products with much less price.",{"text":308},"...The rice are long and flavourful. If you’re looking for good quality and authentic basmati rice then this is a must buy!",{"text":310},"This rice is not basmati, not is it aged as claimed. Poor quality, no aroma, no texture.. don't buy ever",{"label":312,"summary":313,"sentiment":299,"mentions":314,"mentions_percentage":315,"snippets":316},"Rice Quality","Customers praise the quality of this basmati rice.",174,80,[317,319,321,323],{"text":318},"Best Rice I have ever seen. India Gate, Daawat, Kohinoor etc. are far behind this excellent rice. Flavor, scent is outstanding.",{"text":320},"It's good rice but it is over priced. The rice does not appear to be aged. There is negligible aroma post cooking....",{"text":322},"This is one of the best Basmati Rice. I have become a regular customer of empire basmati rice now. And also delivery method is appreciable....",{"text":324},"This is by far the best basmati I have tasted from the market.....truly aromatic, long grain, sweet taste-can be eaten by itself, without any curry...",{"label":326,"summary":327,"sentiment":299,"mentions":314,"mentions_percentage":328,"snippets":329},"Taste","Customers enjoy the taste of this rice, praising its perfect flavor and aroma, with one customer noting its long grain variety.",76,[330,332,334,336],{"text":331},"...Nothing like the original pics Smell is nice, flavour and taste wise It's good, but the rice grains were all broken, terrible...",{"text":333},"...It's Fragrant, Tasty & Filling. Whether you try their Pauna, Full or Tukda all are good ...my all time favourite! ❤️👍 #...",{"text":335},"...BIRYANI ALL FAMILY MEMBER WAS ASKING MORE TO EAT BECAUSE IT WAS GREAT TASTE AND EASY TO DIGEST WITH AROMA SO NEIGHBOURS WAS ALSO ASKING WHAT YOU...",{"text":337},"The rice is most expensive and no aroma .. just long grains and no taste .. I have a good taste of pure basmati as I'm from Punjab ... please don't...",{"label":339,"summary":340,"sentiment":299,"mentions":341,"mentions_percentage":342,"snippets":343},"Grain Length","Customers appreciate the rice's long grain length, noting that it maintains its shape during cooking and doubles in size.",123,78,[344,346,348,350],{"text":345},"...the best basmati I have tasted from the market.....truly aromatic, long grain, sweet taste-can be eaten by itself, without any curry......a little...",{"text":347},"Better than any basmati rice in this category, long grains, aroma mild, super white... Only drawback, rice after soaking, cooking supposed to expand...",{"text":349},"...Long and uniform Grain 2)...",{"text":351},"...However on cooking, although the grain is long and the entire house is filled with the aromatic basmati fragrance the rice is not fragrant on being...",{"label":353,"summary":354,"sentiment":355,"mentions":356,"mentions_percentage":357,"snippets":358},"Aroma","Customers have mixed opinions about the rice's aroma, with some loving it while others find it not good.","mixed",199,69,[359,361,363,364],{"text":360},"Excellent Smell and Aroma, Biryani looks premium with this, loved this rice and it's quality, must buy product",{"text":362},"...Now Talking about Rice - Perfect Size Nice Aroma And Great taste hunt for great Basmati rice ends here.",{"text":337},{"text":365},"Marvellous rice i had first time in india,such a good aroma with good length , easy to digest ............ fantastic...........",{"label":367,"summary":368,"sentiment":355,"mentions":369,"mentions_percentage":370,"snippets":371},"Value For Money","Customers have mixed opinions about the rice's value for money, with some finding it worth the price while others feel it's not worth the high cost.",186,31,[372,374,376,378],{"text":373},"No taste or smell after cooking. Waste of money as this was the costliest. Even rice costing 90 rs in market is better than this.",{"text":375},"Quality is very high. But costly. Received a damaged package as well",{"text":377},"...So this rice is definitely value for money. This is my third purchase within 6 months n my family loves this rice....",{"text":379},"...has any flavour as was mentioned on the website , hence it is not value for money. Makers of this brand are big cheats....",{"label":381,"summary":382,"sentiment":383,"mentions":384,"mentions_percentage":385,"snippets":386},"Fragility","Customers report issues with the rice's fragility, noting that many grains were broken and the packets were torn.","negative",23,13,[387,389,391,393],{"text":388},"...Smell is nice, flavour and taste wise It's good, but the rice grains were all broken, terrible 😡😢😣 Bought 5kg fully regret it",{"text":390},"...It appears to be broken rice and definitely not close to 24mm length post cooking as mentioned.",{"text":392},"The outer packaging (amazon packaging)was good.but the rice packet was torn....",{"text":394},"No aroma, ordinary taste. Nothing special about it. Also breaks while cooking.",{"label":396,"summary":397,"sentiment":383,"mentions":398,"mentions_percentage":384,"snippets":399},"Age","Customers report that the rice is not aged as claimed.",22,[400,402,404,406],{"text":401},"The rice is not aged nor it has any flavour as was mentioned on the website , hence it is not value for money. Makers of this brand are big cheats....",{"text":403},"Never ever buy this product! This is not aged rice and not worth more Rs.50\u002F- per kg. Feeling lost my money.",{"text":405},"Quality not upto mark, these are not old rice, also not big after cooking don’t go for it looking at advertising",{"text":407},"...Its taste and Quality is Very genuine & fresh Comparison with other companies.",[409,410,411,412,413,414,415,416,417,418,419,420],"https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F71TG6k2y5VL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F71TwAUUrUaL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F81c93RJPeRL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F61iCdRwgFkL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F71Yjfa1WOnL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F71n1uBYkfiL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F71HgR3cl6qL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F81NnAwOVLLL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F81NpSdsJXHL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F617cT5uKtXL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F613T31irmrL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F81UIdeyMHnL._AC_UC154,154_CACC,154,154_QL85_.jpg?aicid=community-reviews",{"faqs":422,"tldr":441,"og_fields":442,"clean_title":447,"seo_meta_data":448,"secondary_description":474,"hero_image_alt":445,"og_image_alt":444,"og_title":443,"og_description":446,"seo_meta_title":18,"seo_meta_description":19,"_meta":475},[423,426,429,432,435,438],{"answer":424,"question":425},"Most buyers notice a pleasant basmati aroma, but the feedback is not one-sided. Many reviews praise the fragrance before and during cooking, while some shoppers say the aroma feels mild or less noticeable after cooking. Aroma expectations seem to depend on what buyers usually compare basmati against.","Does the rice have a strong aroma?",{"answer":427,"question":428},"Reviewers consistently call out the grain length as a strength. Buyers say the grains stay long, keep their shape, and often look larger after cooking, which is why the rice gets picked for presentation-focused meals as well as everyday plates.","How long do the grains cook up?",{"answer":430,"question":431},"Cooked basmati rice is intended to come out fluffy and separate rather than sticky. The product notes a non-sticky texture, and shopper feedback on grain length supports that expectation when the rice is handled gently during cooking. That texture suits meals where distinct grains matter.","Will the rice stay fluffy or sticky?",{"answer":433,"question":434},"Customers generally like the flavor. Reviews often describe the rice as tasty and easy to enjoy with family meals, while the product details point to a subtle nutty profile instead of an overpowering taste. That combination suits dishes where the rice should complement, not dominate.","How does the rice taste?",{"answer":436,"question":437},"A smaller group of buyers reports broken grains, so consistency is not universally praised. Most feedback still leans positive on overall rice quality, but shoppers who care strongly about whole long grains should know that some reviews mention broken rice or torn inner packaging.","Will I find broken grains in the bag?",{"answer":439,"question":440},"Value is the main point where opinions split. Some repeat buyers say the quality, flavor, and grain length justify the cost, while others feel similarly good basmati can be found for less. Price satisfaction seems tied to how much priority you place on grain appearance and aroma.","Is it worth the price?","Cook long-grain basmati rice with subtle nutty flavor, distinctive aroma, and a fluffy, non-sticky finish. This 5 kg bag suits everyday meals as well as special-occasion cooking, with freshness-focused packaging and quality checks aimed at maintaining purity and hygiene during storage.",{"og_title":443,"og_image_alt":444,"hero_image_alt":445,"og_description":446},"Empire Basmati Rice 5 kg","SHRILALMAHAL Empire basmati rice 5 kg bag packaging","Front pack of SHRILALMAHAL Empire basmati rice 5 kg","Empire basmati rice 5 kg is long grain rice with subtle nutty flavor, distinctive aroma, and a fluffy non-sticky finish.","SHRILALMAHAL Empire Basmati Rice 5 kg",{"seo_meta_title":18,"search_keywords":449,"primary_keywords":461,"canonical_keywords":466,"secondary_keywords":468,"seo_meta_description":19},[450,451,452,453,454,455,456,457,458,459,460],"SHRILALMAHAL Empire basmati rice 5 kg","Empire basmati rice online","long grain basmati rice 5 kg","Indian basmati rice bag","aromatic basmati rice","non sticky basmati rice","fluffy basmati rice","vegetarian basmati rice","subtle nutty basmati rice","basmati rice for everyday meals","basmati rice for special occasions",[462,463,464,465,454],"Empire basmati rice","SHRILALMAHAL basmati rice","basmati rice 5 kg","long grain basmati rice",[467,462,465],"basmati rice",[469,456,455,457,470,471,472,473],"Indian basmati rice","subtle nutty rice","basmati rice bag 5 kg","rice for everyday meals","rice for special occasions","\u003Ch2>Who it's for\u003C\u002Fh2>\u003Cp>Choose basmati rice when one bag needs to cover both routine cooking and meals where presentation matters. Empire basmati rice suits households, home cooks, and professional kitchens that look for visibly long grains, a gentle nutty note, and a plate where the rice stays separate instead of clumping.\u003C\u002Fp>\u003Ch2>When you'd use it\u003C\u002Fh2>\u003Cp>Cook long-grain basmati rice when the menu calls for distinct grains and a noticeable aroma. The product is positioned for everyday meals as well as special occasions, so the same 5 kg bag can move from regular lunch or dinner service to guest meals without changing pantry staples.\u003C\u002Fp>\u003Ch2>What makes it different\u003C\u002Fh2>\u003Cp>Expect a light, fluffy finish rather than a sticky one. Empire basmati rice is described with long, slender grains, a characteristic fragrance, and a subtle nutty flavor, giving cooked rice more presence on the plate without overwhelming the rest of the meal. Freshness-focused packaging is also part of the product details, with aroma protection called out as a priority.\u003C\u002Fp>\u003Ch2>What's inside\u003C\u002Fh2>\u003Cp>Keep the ingredient list simple when you want a pantry staple with minimal extras. The bag contains rice and is noted as vegetarian and allergen-free in the product details. The same details also identify India as the country of origin and include a no chemical fertilizers cultivation claim for shoppers who pay attention to sourcing notes.\u003C\u002Fp>\u003Ch2>What buyers say\u003C\u002Fh2>\u003Cp>Read shopper feedback as mostly positive on grain quality, taste, and appearance. Customers repeatedly praise the long grain length and overall eating quality, and many say the rice looks appealing after cooking. Feedback is more mixed on aroma and value, while a smaller set of reviews mentions broken grains and says the rice does not match their expectations for aged basmati.\u003C\u002Fp>",{"language_code":476,"country_code":477,"model":478,"date_published_iso":479,"date_modified_iso":479},"en","US","gpt-5.4","2026-06-03 11:53:51",[481,486,490,494,498,501,505,508,512,515,520,525,530,535,539,543,547,551,556,561,565,570],{"key":482,"label":483,"value":484,"group":485,"sort_order":243},"flavor","Flavor","Subtle Nutty","Item details",{"key":487,"label":488,"value":489,"group":485,"sort_order":247},"diet_type","Diet Type","Vegetarian",{"key":491,"label":492,"value":493,"group":485,"sort_order":224},"item_form","Item Form","Grain",{"key":495,"label":496,"value":497,"group":485,"sort_order":254},"specialty","Specialty","suitable for vegetarians",{"key":499,"label":500,"value":28,"group":485,"sort_order":258},"brand_name","Brand 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If you are living in America but missing Indian snacks…. No need to worry 😉 Order your favorite snacks now at @the.bazaar5 🇮🇳😄  #india #indiansnacks #funny #indianfunny #indianamerican #desiamerican #indianinlosangeles #indiansincalifornia #indian #indianfood #america #losangeles #california","theblondedesi","Shayan A Krishna","https:\u002F\u002Fmedia-dev.bazaar5.com\u002Fmedia\u002Fce\u002Favatar-1-ce40164b.jpg",{"id":524,"embed_url":675,"permalink":675,"thumbnail_url":676,"media_type":677,"caption":678,"author_handle":679,"author_name":680,"author_avatar_url":681,"author_verified":682},"https:\u002F\u002Fwww.instagram.com\u002Fp\u002FCz2fYfIL0-o\u002F","https:\u002F\u002Fmedia-dev.bazaar5.com\u002Fmedia\u002F6a\u002F5-6affa1be.jpg","carousel","loved these nostalgic snacks and treats from @the.bazaar5 🇮🇳🌟🫶🏾  check out their page\u002Fbio to order some for yourself!  (alternative caption: “a snack holding some snacks”)  #unboxing #indiansnacks #desi #collab #sponsored #influencer","shainapatel10","Shaina Patel","https:\u002F\u002Fmedia-dev.bazaar5.com\u002Fmedia\u002F42\u002F5a-42c742a1.jpg",false,{"id":519,"embed_url":684,"permalink":684,"thumbnail_url":685,"media_type":669,"caption":686,"author_handle":687,"author_name":688,"author_avatar_url":689,"author_verified":682},"https:\u002F\u002Fwww.instagram.com\u002Freel\u002FC4X3Ah8o0Fo\u002F","https:\u002F\u002Fmedia-dev.bazaar5.com\u002Fmedia\u002F48\u002F4-488d85bd.jpg","Exciting news, guys! 🎉  Bringing a taste of home to you with Bazaar5.com!   🛍 Use code MINIB5 for a generous 20% off your purchase and dive into the largest curation of Indian goodies! From snacks to personal care, Ayurvedic wonders, and baby essentials, Bazaar5.com has got it all covered!   🌟 Never miss out on your favorites with our year-round availability and enjoy lightning-fast delivery to US, Europe and the UK in just 10 business days!   💨 Shop worry-free with secure payments and absolutely no hidden charges! Plus, score free shipping on orders over 30€   🚚 And here’s the cherry on top - every purchase comes with a personal touch from our small, passionate team in Delhi!   💖 Bringing a taste of home to wherever you are, one Bazaar5 order at a time!   #Bazaar5 #indianfood #shopwithlove #sponsored #ad","itsminikay","Mini","https:\u002F\u002Fmedia-dev.bazaar5.com\u002Fmedia\u002F40\u002F4a-4028cec2.jpg",{"id":293,"embed_url":691,"permalink":691,"thumbnail_url":692,"media_type":669,"caption":693,"author_handle":694,"author_name":695,"author_avatar_url":696,"author_verified":682},"https:\u002F\u002Fwww.instagram.com\u002Freel\u002FC44jfS8t4u4","https:\u002F\u002Fmedia-dev.bazaar5.com\u002Fmedia\u002Fbb\u002F3-bb9edeb8.jpg","Feeling homesick? We got you!🫶🏻 @the.bazaar5 is giving away an Indian snack goodie box to anyone who is a fan of Indian snacks, but is living abroad!  To participate in the giveaway, Follow these steps: 1. Follow @the.bazaar5 and @mykitchensnaps on Instagram. 2. Like and share this post on your story 3. Comment with your favorite Desi snacks 4. Let us know the 3 items from  website you’d most like to receive in the goodie box. The winner will be announced on 27th March 2024, and will be chosen on a raffle basis ! Good luck 💗 #reelsindia #reelsinstagram #trending #trendsindia #trendingreels #internationalstudents #indianstudents #exchange #reelslovers #giveaway #holi #holifestival","mykitchensnapss","Sarah Thapar","https:\u002F\u002Fmedia-dev.bazaar5.com\u002Fmedia\u002F19\u002F3a-19ae93ae.jpg",{"id":270,"embed_url":698,"permalink":698,"thumbnail_url":699,"media_type":669,"caption":700,"author_handle":701,"author_name":702,"author_avatar_url":703,"author_verified":8},"https:\u002F\u002Fwww.instagram.com\u002Freel\u002FC56SBFig3rx\u002F","https:\u002F\u002Fmedia-dev.bazaar5.com\u002Fmedia\u002F18\u002F2-187c11f3.jpg","Are you feeling homesick? 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Yesterday we got deliveries but this time I am shocked to see that very wrost quality of rice he packed and send . After cooking I felt to bad for my hefty expense . Due yo that I have cancelled subscription","Amazon Customer","2026-04-12 00:00:00",[],{"id":842,"rating":262,"title":843,"body":844,"author_name":845,"author_country":23,"helpful_count":243,"verified_purchase":8,"has_media":682,"source":292,"created_at":846,"media":847},"241","Excellent","Excellent product","Umesh Kharkar","2026-03-24 00:00:00",[],{"id":849,"rating":258,"title":850,"body":851,"author_name":852,"author_country":23,"helpful_count":243,"verified_purchase":8,"has_media":682,"source":292,"created_at":853,"media":854},"243","Deficiency in service, not expected from Anaxon.","Out of 2 bags of 5 Kg each ordered, only one  bag delivered. 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Same method can be used for pulav too where you can add water after cooking the veggies and then add rice in the end.For biryani, I boiled around 2-3 lits of water for 2.5 cups of rice and after adding all the spices, I just cooked the rice in it for 5-6 mins. Layered it and dum cooked for about - 5 mins on high, 25 mins on low over tawa, 5 mins again on high ( These were the timings for my dum process ) and each grain gave a standing salute when I opened my degchi !Most importantly this rice absorbs flavors very nicely and has very low starchy effect. Probably one of the best ones in market but I seriously hope they price it a little competitively. I got a 1 kilo pack to start by and for 230 per kilo, this pinches your pocket quite a lot :)","Kartik Pai","2020-09-21 00:00:00",[],{"page":247,"per_page":266,"total":293,"total_pages":224},{"product_id":878,"top_question":22,"questions":879,"faqs":880},4093,[],[881,885,888,891,894,897],{"id":882,"question":425,"answer":424,"sort_order":883,"is_active":8,"source":884},"ai-1",1002,"ai",{"id":886,"question":428,"answer":427,"sort_order":887,"is_active":8,"source":884},"ai-2",1003,{"id":889,"question":431,"answer":430,"sort_order":890,"is_active":8,"source":884},"ai-3",1004,{"id":892,"question":434,"answer":433,"sort_order":893,"is_active":8,"source":884},"ai-4",1005,{"id":895,"question":437,"answer":436,"sort_order":896,"is_active":8,"source":884},"ai-5",1006,{"id":898,"question":440,"answer":439,"sort_order":899,"is_active":8,"source":884},"ai-6",1007,{"status":8,"message":901,"data":902},"Similar products 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